McDonalds and Tesco Promotional Mix

McDonalds and Tesco Promotional Mix 1A. Mc DONALDS: COMPANY OVERVIEW Dick and Mac McDonald established the absolute first drive-in and self assistance café in California, US in 1940. Today McDonalds is one of the main cheap food retailer having in excess of 32,000 nearby cafés [1] over the globe. With a mass infiltration and invigorating brand picture, McDonalds is serving more thanã‚â 60 million individuals in around 117 nations of the world [1]. To build up its market nearness and separate from its rivals, McDonalds has made various logos and street signs relying on its activities as eat in office pass through and so forth. Following are barely any models outlining various logos: [2] Different Logos of McDonalds 1.1 THE PROMOTIONAL MIX STRATEGY McDonalds has utilized a powerful special blend system for the promoting of its items and administrations. For the association to enter inside a particular market, it is fundamental to increase most extreme information about the way of life, taste, atmosphere, shopper needs and so forth to structure a right arrangement of limited time blend for promoting its advertising effort. The correct decision of the limited time blend encourages the association to convey the advantages of its items and administrations to the shoppers (OShaughnessy 2003, p. 110). McDonalds center shopper base is based upon kids, business faculty and inexpensive food sweethearts. Followed by which the special blend system utilized by McDonalds is publicizing and deals advancement. [1] http://www.aboutmcdonalds.com/mcd/our_company/mcd_history.html [2] http://www.aboutmcdonalds.com/mcd/media_center/image_gallery/logos.html OShaughnessy, J., 2003. The promoting intensity of feelings, Oxford: Oxford University Press, 2003. 1.2 ADVERTISING The limited time blend methodology followed by media promoting is consistently good as it strengthens the presence of the association and furthermore helps in convincing the customers to purchase. The publicizing instruments incorporate print media, electronic media, bulletins and so forth for advancement. McDonalds too utilizes certain viable special procedures with the assistance of promoting devices. Print Media, TV Commercials McDonalds uses forceful media publicizing as an instrument to advance its items. With the assistance of TV plugs, papers and magazines, the association has effectively figured out how to make a positive picture of its image. The delightful portrayal of its food items on the hoardings pulls in its buyers as well as assists with keeping them very much educated about the fresh debuts. [3] Images of Burger and Fries Long range informal communication Today long range informal communication sites have gotten incredibly famous and since the greater part of the traffic on these sites is trailed by the more youthful age accordingly, it gets basic for the associations like Mc Donalds to show their market nearness. To keep itself associated with its center buyer base, McDonalds has made pages [4] on the most famous long range informal communication sites that incorporates: Facebook http://www.facebook.com/aboutmcdonalds Flickr http://www.flickr.com/photographs/aboutmcdonalds Twitter http://twitter.com/mcdonaldscorp These pages give all the related data about the most recent news and forthcoming occasions about McDonalds and furthermore refreshes about new arrangements and offers. [3] http://www.aboutmcdonalds.com/mcd/media_center/image_gallery/products.html [4] http://www.aboutmcdonalds.com/mcd/media_center Advertising Advertising assume a vital job in todays showcasing world. The worldwide associations having immense operational system participate in certain universal undertakings like displays, magnanimous work, rallies and games. McDonalds has likewise been associated with such enormous scope occasions which execute a positive message as well as encourage in the promoting of its image picture. The 2010 Olympic Winter Games The 2010 Olympic Winter Games were held in the wonderful city of Vancouver situated in the host nation of Canada. Since the brand picture of McDonalds speaks to youth and in this way, it keeps on partaking in games. McDonalds has officially reported its association as the Official Restaurant for the eighth continuous games [5]. The organization is good to go to take care of more than 10,000 of the universes best competitors, mentors and the Olympic authorities. It is one more segment of McDonalds savvy limited time methodology as a large number of individuals over the globe will recognize the nearness of McDonalds as an overall accomplice of this Olympic development. 2010 FIFA World Cup South Africa FIFA World Cup is an occasion that is restlessly anticipated by different scope old enough gatherings wherever over the world. Mc Donalds consistently look for such occasions that make a party to focus on a mass crowd. The association is an official support and the official café of the 2010 FIFA World Cup South Africa. With in excess of 32,000 eateries in excess of 100 nations, McDonalds will breath life into the FIFA World Cup for many clients and representatives around the globe. [5] Logo for the 2010 FIFA World Cup [5] http://www.aboutmcdonalds.com/mcd/media_center/press_kits.html Deals PROMOTION The business advancements are generally short-named or time explicit systems that are intended to pull in the new clients or to recharge the associations with the current ones. The deals limited time battles offer appealing arrangements, deal with evaluating and set forward new items. The get one-get-one arrangements, endowments and prize plans are barely any instances of such deals advancements. Toys, Scratch Cards Lucky Draws Youngsters are the objective purchaser base of McDonalds and consequently it gets inescapable for the association to grow such special techniques that may make energy in kids. Upbeat Meals are offered with little toys which energizes kids. McDonalds additionally presents fortunate draws, various plans at winning costs and kid rivalries occasionally as, Happy Meal toys, Big Mac Hockey Contest, games and so forth. The special strategy of scratch cards is likewise used for showcasing which accompanies combo dinners. Adding to this, Mc Donalds additionally offers econo-suppers and worth dinners. [6] Toys offered by McDonalds Dinners Designed for Healthy Eating The buyer universe of today is getting increasingly careful about natural food and good dieting and understanding this McDonalds has concocted an arrangement of saving its current demographic alongside pulling in new clients. The organization has structured Happy Meals with goal to advance good dieting in kids. The association has collaborated with DreamWorks Animation to advance a progression of toys including Shrek, Donkey and Puss in Boots to support natural product, vegetables, and low-fat dairy and organic product juices. By advancing the good dieting McDonalds has attempted to infiltrate inside the buyer base that deliberately maintain a strategic distance from the cheap food items as they believe it to be stuffing and un-solid. This is a keen limited time crusade that will profit the association by pulling in the new section of buyer base to the current database of the organization. [7] Shrek Themed Happy Meal [6] http://www.kathysfastfoodtoys.com/McDonalds2.html [7]http://www.aboutmcdonalds.com/mcd/media_center/press_kits/McDonald_s_Shrek_Forever_After_Global_Happy_Meal.html 1B: TESCO: COMPANY OVERVIEW Tesco is the main retail general store in UK having a mass infiltration of roughly 90% with a yearly turnover of more than 1 billion. Tesco is a globally perceived brand name which isn't just limited to food and staple things but at the same time is stretched out its activity to the non-food items. [8] Official Logo of Tesco 1.1 PRODUCT RANGE Food Ranges: Milk, eggs, spread and all basic food item things Non-food Ranges: Books, DVDs and Electronic items Others: Dieting clubs, flights and occasions, music downloads power and so on. 1.2 CORE COMPETITORS The rundown underneath shows the center contenders of Tesco in UK. The entirety of the recorded beneath organizations are the main markets in UK and works nearly in same scope of items and classifications. The opposition for Tesco is very savage in UK as the nature of items and administrations offered by these general stores are moderately same henceforth it gets hard for anybody to convey. Be that as it may, Tesco with its relatively immense operational system has a main situation since it has littler or greater outlets in pretty much every other corner. The limited time procedures offered by these general stores is pretty much the equivalent yet Tesco guarantees its particular character by presenting savvy showcasing blend followed via deliberately structured special blend. Tesco Asda Sainsbury Waitrose Morrisons 1.3 THE PROMOTIONAL MIX STRATEGY Tesco has planned a smart limited time blend technique that mirrors a reasonable manner of thinking behind its battling. Tesco has effectively figured out how to accomplish an imperative job in the normal existence of each family and its encouraging lies in the achievement of its imaginatively concocted limited time system. The center constituents of Tescos limited time blend are as per the following: 1.3.1 DIRECT MARKETING In blend with various important limited time strategies, Tesco is effectively following an immediate showcasing technique. When a client is enlisted on their principle site - and begins shopping, the organization continues connecting with that client by means of telephone, messages and instant messages every now and then. Messages The thoroughly structured site stores the contact data of the client and the effective direct promoting group of the association keeps a reputation of clients purchasing practices. Tesco sends limited time offers, essential data, new items and uncommon arrangements through customized email delivers to the clients. Additionally, Tesco likewise conveys criticism structures and reviews by means of messages to keep refreshed with the ceaselessly advancing clients needs and decisions. Text Messaging This is one more

Benefits of Video Games Essay Example Essay Example

Advantages of Video Games Essay Example Paper Advantages of Video Games Essay Introduction Advantages of computer games Video games are generally ignored or thought little of around the globe world for the most part since they are called games, yet shockingly individuals don't understand that it is like different games that individuals state are valuable. For instance, soccer began as a game so individuals may partake in playing together and improve their relationship with one another notwithstanding improve their cooperation. In the event that we are to see computer games they have accomplished a similar reason if not more. Computer games is basically sports for the minds where it constantly animates its different zones, yet individuals despite everything state that computer games are awful impact or are destructive to a child’s development. Then again similar individuals permit their kids to remain stuck before the TV to watch various types of kid's shows throughout the day. This causes an issue on the grounds that not at all like computer games that are animating and connecting with network shows are don't energize any kind of preparing power in the kids. While it is as yet conceivable that some computer games share a portion of those attributes , most of computer games dislike that. Computer games like most things that we know can be abused in different manners in spite of having numerous advantages. Likewise, Is it conceivable to have computer games contribute in the field of instruction. Abuse of computer games can come in different manners. In the first place, playing for broadened times of times without breaks. This prompts many negative impacts including decreased mind action. Besides, it likewise upsets a person’s capacity to focus appropriately. Advantages of Video Games Essay Body Paragraphs A sleeping disorder is likewise a prime issue that can be brought about by exaggerating of computer games. Now and again this extreme playing turns out to be so terrible it begins to assume control over a person’s own life. This can prompt an enslavement and like all other habit it is neither useful nor valuable to the individual rather it resembles a delayed bomb standing by to go off. Another worry individuals are voicing concerning computer games is that it is programming their kids. Some these cases are completely confused, yet it is conceivable to do comparative impacts to indoctrinating By continually suggesting a similar idea over and over all through the game. Fortunately most game try to actualize this strategy in an increasingly innocuous and positive manner by putting positive qualities rather than the negative ones. A portion of those characteristics incorporate battling tormenting, thinking about your companion, and the attitude to never surrender while accomplish ing something right. It likewise tells youngsters that detestable never wins as doing malicious acts isn't just ethically wrong it is additionally socially unsuitable. There is additionally individuals who dismiss the ESRB (Entertainment Software Rating Board). ESRB for the most part classifying games as per age so as to offer guardians a protected method to pick games for their youngsters. Shockingly, this framework isn't deficiency evidence on the grounds that each individual have distinctive development speeds so what ought to be reasonable for many individuals to utilize may not got too by certain individuals. For instance a game appraised â€Å"T† is one that is reasonable for adolescents which means ages thirteen and up. Lamentably, at this stage a few young people either just got into pubescence or didn't go into it and this may cause significant issues since a portion of these games my or may not infer some mellow sexual strain pressure among characters and this reaso n a few youngsters to get confounded. Proceeding on the point I began ESRB framework now and again blends things up in this way some game games get a â€Å"E† while they ought to be evaluated â€Å"T† and the other way around. This framework may appear to be problematic in view of these openings , however the odds of these events happening is uncommon , so individuals ought not be excessively worried about the subject. You might be overpowered by the negative side of computer games, then again computer games have a lot of advantages that many will in general neglect them. One of their numerous utilizations is their utilization in treatment. For example, â€Å"Spider World† is down utilized by analysts so as to facilitate the fear that is upsetting individuals experiencing arachnophobia. It planned so it presents a non undermining circumstance for the individual all together make the way toward evacuating his/her dread a lot simpler. There are additionally games that mean to help others experiencing other mental sickness like fanatical habitual issue and enslavement. Some may state that computer games are a prime explanation behind individuals turning out to be without companions, on the opposite computer games have helped individuals in socialization substantially more better. Research has indicated that 65% of gamers play with a companion present. This demonstrates computer games help create connections between individuals by discovering basic focal points. Likewise, 76% of wedded couples said playing multiplayer computer games together helped their relationship in a positive manner. Likewise 40% of client action in Facebook is through social games like farmville. This shows individuals use computer games in mingling more frequently than they understand and with it having numerous beneficial outcomes on connections. FPS(first individual shooters) players have begun indicating numerous special qualities remembering making out subtleties fo r mess. This is a valuable ability that you need in certain employments that can slice the time expected to for something in a heap of papers for instance. Another aptitude that gamers create is overseeing occasions. This expertise is picked up in light of the fact that gamers are continually attempting to foresee results in the games and getting ready countermeasures for them in games and arranging individuals consequently overseeing occasions, in actuality, gets comfortable and simpler to do than others would might suspect. Playing certain riddle games like Tetris for 30 minutes day by day for a time of a quarter of a year indicated that those that have been having normally had created thicker cortexes,the impact of the mind the is liable for handling coordination and visual data, than the individuals who didn't. Activity games have indicated that they give great exercise to the eyes. They can likewise help fix patients that have Amblyopia otherwise known as â€Å"Lazy eye† a condition where the elements of one eyes is seriously harmed. The standard treatment incorporate coving the more beneficial eye with an eyepatch so as to animate the sluggish eye however this strategy will in general have extremely fluctuating outcomes since it can require some investment to produce results and furthermore it is an exceptionally hard idea to cause youngsters to do. Some computer games has understood this circumstance as analysts indicated that by playing certain activity games for one hour they can have indistinguishable impacts from utilizing the eye fix technique for 400 hours. It is additionally a simpler treatment for kids as it is simpler to persuade a kid to play a computer game for an hour as opposed to keep an eye fix on his for 400 hours. Another intriguing reality is that specialists who are gamers have 37% less opportunity to commit errors and 27% quicker in medical procedures contrasted with different specialists who don't play computer games. There a re numerous employments of computer games in instruction. One of many is helping instruct kids ages four to six different ways to improve their education. This was end up being powerful as it encourages them in their letter acknowledgment and story perception far superior to regular. Another utilization for computer games is improve their scientific ability utilizing straightforward numbers. Puzzle games additionally elp understudies create three significant aptitudes that are valuable in their examinations which are basic reasoning , considering some fresh possibilities , and time the board. This is accomplished in puzzle games particularly in light of the fact that puzzle will in general misdirect individuals into an inappropriate arrangement and much of the time they have a period limit along these lines you gradually fabricate those aptitudes so as to understand these riddle rapidly and quickly. Recreation games are another kind of game that are exceptionally helpful for a great deal of enormous organizations. They for the most part utilize these reenactment games so as to mirror circumstances from reality and train their staff as indicated by these reproductions. In excess of 100 organization follow this technique like IBM and Cisco by utilizing those reproductions for preparing purposes. Additionally practically all significant carrier organizations have a pilot training programs available to them for some, reasons including preparing new cadet pilots all together acquaint them with the flying conditions and furthermore to show more seasoned representatives on fresher airplane advancements. All things considered, Video games have come a long beginning from the atari the sole purpose behind computer games was to have a ton of fun playing with somebody since the primary game on atari was pong a game where two players are expected to play. While the abuse of video can have numerous grievous impacts the reality remains that they can yield numerous brilliant advantages in the various parts of life running from medicinal services to instruction. I might want to state that computer games are a for type of workmanship that speak to the makers inventiveness and love and for the network, and that their objective is improving a network in their own. Reference index Belchior, P. D. C. (2007). Psychological preparing with computer games to improve driving aptitudes and driving security among more seasoned grown-ups. College of Florida). ProQuest Dissertations and Theses, Retrieved from http://adezproxy. adu. air conditioning. ae/docview/304863841? account26149 Brody, H. (1993, Video games that educate? Innovation Review, 96, 50-50. Recovered from http://adezproxy. adu. air conditioning. ae/docview/195329596? account26149 Hommel, M. (2010). Computer games and learning. School Library Monthly, 26(10), 37-40. Recovered from http://adezproxy. adu. air conditioning. ae/docview/347842388? account26149 PopCap games; new examination discovers improveme nt in subjective capacity through easygoing computer games. (2010). Hardware Newsweekly, , 55. Recovered from http://adezproxy. adu. air conditioning. ae/docview/356899073? account26149 Scott, L. D. , Selfe, C. L. , Takayoshi, P. (2004). What computer games need to show us learn

Managing Organization Continuance Commitment

Question: Talk about theManaging Organization for Continuance Commitment. Answer: Execution Review The experience of the bond laborers with their particular association is named as worker responsibility. There are generally three kinds of authoritative duty, which incorporates full of feeling responsibility, continuation responsibility just as regulating responsibility. Full of feeling duty manages the reality to how degree a laborer is focused on its association (Wayne et al. 2013). Then again, duration duty identifies with how much laborers feel the necessity to stay at their separate association. Regulating duty identifies with how much specialists feel that they ought to stay at their individual association. Laborers who are normatively emotional by and large feel that they ought to stay in their association (Fullerton 2014). While acting in the gathering there was, a few difficulties that were confronted that included coordination costs. Coordination time for the most part shows time and vitality that gathering work devours that isn't devoured by singular work. It is beyond the realm of imagination to expect to annihilate the coordination cost, as it is basic to arrange the endeavors of a few colleagues. While directing the constraints of association duty I additionally confronted scholarly costs that for the most part allude to characteristics of gathering conduct that can thusly decrease motivation and efficiency. I had confronted issue, as I was not having the option to finish the venture by the cutoff time as I was thinking that its hard to contact my other gathering individuals, Felix and Chu. I needed to talk about and build up courses of events with all the gathering individuals that will concur on. I additionally needed to introduce an advancement report at each gathering and furthermore request that each colleague do likewise. I additionally needed to perceive exact issues that will liable to affect correspondence. I additionally ensured that every part in the gathering is given an opportunity to talk with no interruption. I additionally needed to remind all individuals in the gathering that they require to hear all perspectives according to the theme just as to regard those perspectives. While portraying the business related emergency related hierarchical duty, I guaranteed that every individual talk through what they have finished through the last gathering (Savery 2015). I additionally needed to make limitation on commitment of people just as set specific undertakings that require to be finished in each meeting. I additionally needed to recognize the way that every part in the gathering requires some arrangement just as bargain. I needed to trade names just as contact subtleties that included email addresses just as their telephone numbers so I don't think that its hard to contact with the gathering individuals later on. As it were, in the event that they didn't get the call, I can in any event go their home to talk with them in regards to the task. The great factors that have been dissected incorporate flexibility, inspiration, participation just as correspondence. With the assistance of flexibility, colleagues will work with effectiveness under tension. With the assistance of inspiration, the colleagues will seek after goals. Correspondence will assist them with listening effectively and get thoughts. Then again, the terrible variables that have been broke down incorporate worry because of brimming with over-burden requests, deficient assets just as absence of job lucidity. This for the most part takes when two various gathering individuals are given confused job simultaneously. References Fullerton, G., 2014. The directing impact of regularizing duty on the administration quality-client maintenance relationship. European Journal of Marketing, 48(3/4), pp.657-673. Savery, J.R., 2015. Outline of issue based learning: Definitions and qualifications. Basic readings in issue based getting the hang of: Exploring and broadening the inheritance of Howard S. Dump carts, pp.5-15. Wayne, J.H., Casper, W.J., Matthews, R.A. also, Allen, T.D., 2013. Family-strong association observations and authoritative responsibility: The intervening job of workfamily strife and enhancement and accomplice mentalities. Diary of Applied Psychology, 98(4), p.606.

Essay Topics For College Students

Essay Topics For College StudentsWriting a paper about events and happenings in the world is one of the best topics for an essay. But, writing a paper about something that happened in the past or something that has already happened is much harder than writing about something that will happen in the future. Fortunately, there are many topic choices for your writing. The following are a few examples of topics for an essay, both long-term and short-term events.It is important to research the things people are talking about in the news, especially if you want to get into writing about it later. For example, if there is a natural disaster happening in New York City and a New Jersey resident dies, then you need to research the death rates for the cities in relation to each other. On the other hand, if there is a natural disaster happening in the northern part of Colorado, then you might want to write about what is happening in the southern part of the state.There are many topics for writin g a paper, and all of them are more or less on topic choices. However, some topics are not on topic choices at all. The following are examples of topics that are not on topic choices:Essay topics that are not on topic choices do not mean that they cannot be used. In fact, they are an excellent way to help in brainstorming, helping you to bring together all of the relevant information that is important to the essay and create a concise, neat essay.Your topic must come from one of the subjects mentioned above; if the topic is not on topic choices, then you should take steps to come up with a topic that is. For example, if you are writing about people who have made a lot of money, you should consider taking a look at the topics of World Stock Prices, the value of a dollar, etc.The points in an essay are the main topics, which are what you will use to start writing. Because your essay is going to be read by many people, you should find a way to make your points stand out but still keep the message of the essay on the topic. For example, if you are writing about the decline of morals in the west, but you know it is because of the Internet, then you should add a little bit of information about how much this change affects you personally.The audience you choose to read your essay is extremely important. You may write about an audience that is not interested in a subject, and this can hinder the development of your essay. For example, if you are writing about traffic in New York City, but you know that New Yorkers don't like talking about their traffic problems, then you should leave the topic alone until after your audience is done reading your essay.Writing essays topics for college students is easier when you write them from an objective point of view. Instead of talking about your personal experiences, why should they listen to what you have to say? The more you can provide with factual information, the better.

6 Simple Ways to Improve Your Mental Health

6 Simple Ways to Improve Your Mental Health 6 Simple Ways to Improve Your Mental Health Struggling with your emotions is a challenge, but finding the means to overcome this challenge may prove to be an even bigger obstacle. You’ll be pleased to know, however, that despite life’s many tough hurdles, reaching a nice and sound state of mind is totally achievable â€" and it can start from here. Read on for some conveniently simple ways to improve your mental health. 1. Yup, you guessed it â€" exercise. via GIPHY This one seems to be a little overlooked, but the benefits of exercise have certainly proven to stretch far beyond the physical and aesthetic benefits. There’s an old Arabic proverb that translates to: a sound mind is in a sound body. If you’re someone who’s already dedicated to an exercise or fitness program, then you’ll know all about those amazing feelings you tend to get post-workout. The three primary ‘feel-good’ hormones released when we’re breaking out a sweat are endorphins, dopamine and serotonin, all of which are responsible for promoting happy feelings and general euphoria â€" two things our mind and soul often crave! 2. Listen to your favorite music and make time for your favorite activities via GIPHY Whether it be classical music or rock (or both), chances are, we all have a certain type of music that’s bound to get those ‘feel-good’ hormones soaring to the skies. Whatever it may be, we certainly shouldn’t hold back from enjoying this small but delightful pleasure of life. Just like exercise, music helps to stimulate dopamine, and will promote creativity â€" something else that claims a range of benefits when it comes to our mental health. Nature alone is one of the many cheap and cheerful remedies surrounding us, and just a short walk out in your local park to admire the picturesque landscapes and breathe in the delightfully fresh air can work wonders for your emotional wellbeing. However busy you are, make sure you provide enough time for yourself and the things you enjoy. Of course, by no means is this an excuse for you to stick to unhealthy habits or stop trying to get rid of them. And you know as they say â€" everything within moderation! 3. Set realistic goals via GIPHY Setting unattainable goals in a very short amount of time is another mental-health killer, and it’s best that we take the step-by-step route in life. There’s nothing wrong with aiming higher than usual and demonstrating a high level of motivation, but too much of that can lead to an unhealthy state of mind, and you’ll end up doing more harm to your mental health than good. So, instead of thinking: After I graduate, I’m going to start a business, get married, travel the world, buy a new house, get a dog, skydive and bungee-jump â€" and if I don’t, I’m the world’s most miserable loser.     You’ll want to prioritize and set goals that are high enough to guarantee results by the end of an established period â€" but that are also realistic to pursue and achieve. So, think more on the lines of: What’s the most important goal for me to achieve within the next three months and what’s the first attainable step I’ll need to take to get there? Is it doable? If not, what’s the next-most important goal that I can achieve? Remember, a little bit of pressure is good to give us that much-needed kick-start and the right amount of dedication, but too much of it, and you’ll undoubtedly be setting yourself up for a nervous breakdown. 4. Practice positive thinking â€" write down a list of all your blessings via GIPHY This may seem like the biggest cliché of life, but chances are, nothing will destroy your mental health quite like negative thoughts and that terrible habit we call ‘overthinking’. Mental and physical energy usually go hand in hand, and it’s entirely up to you to only surround yourself with good, beneficial energy. As annoyingly obvious as this may sound, allowing yourself to feel and express gratitude is a great way to promote positive feelings and purge your mind of those nasty thoughts â€" and it’s so easy to do. It’s true that learning to look at the glass half full rather than half empty is a wonderful way to maintain a generally happier life. One way you could achieve this, is to sit somewhere quiet and note down all your life’s blessings; you’ll be surprised to realize how blessed you really are and that if you were to compare your blessings to your shortcomings, you’re more likely to count more blessings than the latter!         5. Explore your spiritual side via GIPHY Prayer and meditation are known for their many soothing and relaxing benefits, and are often encouraged within the sphere of mental health and wellbeing. Whatever your beliefs, you may want to try and incorporate some form of spiritual activity into your daily routine; this can include anything from mindfulness to short yoga sessions, and will really help you to spark a new relationship with your most inner self and gain control over it. Like physical activity aims to train the body, mindfulness seeks to train the mind, and when done properly and consistently, can have long-lasting effects on your emotional wellbeing and even your overall outlook on life.   6. Talk to somebody! via GIPHY And finally, talking to somebody can really help you to not only vent, but perhaps to also realize that you’re not alone in this. Most universities offer free counseling and support, though it doesn’t have to be a professional, and can simply be a close family member, partner, friend, or trusted colleague at work. Whatever you’re going through â€" whether it be triggered by unfortunate life events or a clinical mental health issue that you’ve struggled with for a long time â€" talking about it with others can really help to lift a few of those heavy burdens off your shoulders. If you’re feeling down or anxious and are finding it excessively difficult to cope, it might be a good idea to talk to your local counselor, contact your GP, or seek the closest professional help available to you. Extreme and prolonged feelings of despair or dread may be signs something more serious is going on, and may require further support. Want more content like this?  Register for free site membership  to get regular updates on your own personal content feed.